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Top Articles:

Harvard Business Review - Winter 2012 - New Research: The Skills That Make an Entrepreneur

Inc. - Spring 2013 - True Entrepreneurs: 2 Traits They Have, 3 They Lack

The Washington Post - Summer 2013 - Commentary by Jay Mathews: Experts’ Wrong Way to Pick Best Principals

Education Week - Spring 2013 - We Need a New Approach to Principal Selection

Fortune - Fall 2012 - TTI's TriMetrix® Helps NetSuite Crush Turnover


Letter to the Editor: Employers and Readers Seem Split on Personality Tests

October 2014 - The Wall Street Journal

The Job Description is Dead

September 2014 - Scottsdale Airpark News

Assessments Lead to Improved Interactions On & Off the Field

April 2014 - Soccer Journal

Selling to the Unconscious Mind

January 2014 - Scottsdale Airpark News

Marketing’s best gift: The Internet - How computer technology boosted the assessment business

August 2013 - UNI Business

Executive profile: Making the best matches

August 2013 - The Phoenix Business Journal

Media Inquiries

Bill J. Bonnstetter and Dr. Ron Bonnstetter are available for media interviews. To schedule, please contact Anne Klink directly at or 800-869-6908.

For general media inquiries, please contact Emily Soccorsy at